The Limited-Edition Collection Drops March 18th with Fresh Styles All Summer Long

Pack your bags and grab a drink, because island time is officially in session. Kenny Flowers, the go-to brand for upscale tropical apparel, is teaming up with Margaritaville to launch a limited-edition collection that brings vacation vibes to your everyday wardrobe.

Inspired by Jimmy Buffett’s favorite Kenny Flowers shirt, worn on his summer tour in 2018, the collection is a vibrant fusion of paradise on land and at sea, channeling the laid-back energy of a never-ending beachside escape

The lineup includes: Signature Men’s Hawaiian Shirts (the style that put Kenny Flowers on the map), Matching Swim for Men, Women & Kids, Dresses & Cover-ups for effortless beach-to-bar looks, Hats, and T-Shirts & Golf Styles for living the laid-back life. With prints inspired by Margaritaville and Buffett’s greatest hits, this collection is a wearable ode to good times and good music.

“Both Kenny Flowers and Margaritaville embody that carefree, sun-soaked state of mind,” said Kenny Haisfield, Founder of Kenny Flowers. “Whether you’re sipping a drink on the beach, kicking back in a hammock, or catching a sunset sail, we designed this collection to bring those moments to life—anytime, anywhere.”

“This collection with Kenny Flowers brings the spirit of Margaritaville to life and visually illustrates our brand’s signature fun and escapism,” added Scott Coble, Director of Consumer Products Licensing at Margaritaville. “With every piece, we’re excited to invite shoppers to a vacation state of mind.” 

As Kenny Flowers celebrates its 10th anniversary, the brand remains committed to ethically producing high-quality, small-batch collections in family-run factories across Bali, Colombia, and Peru. Known for its matching couples, family, and golf collections, Kenny Flowers continues to bring bold, feel-good fashion inspired by the world’s most iconic destinations—from the BVIs and Hawaii to St. Lucia and Dubai.

So go ahead, grab a margarita, throw on your new favorite island look, and let the vacation begin. Margaritaville by Kenny Flowers launches March 18th at KennyFlowers.com and will soon be available at select Margaritaville Hotels & Resorts. 

Shop the Margaritaville x Kenny Flowers Ultimate Tropical Apparel Collection